Ibadan, Nigeria, February 2016— It was a moment of happiness  and surprise when customers and passers-by at the Palms Shopping Mall, Ring Road in Ibadan, Oyo State got a chance to share a feeling of joy, as Coca-Cola handed them free bottles of Coke, and a chance to personalise their cans.

The “Share a Feeling” campaign which commenced towards the end of December last year has been offering customers across the country a chance to act out and share their stories, with the personalisation of their cans at key outlets.

The initial surprise which greeted the global beverage company resulted in a long queue of excited customers who gathered at the Coca-Cola customizing booth to partake in the popular campaign. The consumers bought several cans of Coke at the regular price, and waited for them to be customized in less than 10 minutes, with their favourite or chosen smiley on the cans.

Some of the customised bottles read, “Gba be”, “Omo Ibadan” “One Love” among several others.  Some of the consumers present at the location expressed their delight at finding innovative ways to express their feelings, especially with common phrases on their cans of Coke.

One of the customers, Grace Obisesan, said, “This is great from Coca-Cola and it is so cute, and taking us by surprise in Ibadan is so nice. I chose the ‘smile emoticon’ because it tells who I am. I love to smile always and I am not sure if I will be drinking this soon because it is special to me.”

Commenting on the ‘Share a Feeling’ campaign, Marketing Director, Coca-Cola Nigeria, Patricia Jemibewon stated that, “Once again, Share a Feeling” tells how much we want to remain connected with our consumers. Consumers can use the emoticons and fun phrases to communicate their feelings, and share genuinely good moments with friends, families and even strangers.”

The ‘Share a Feeling’ campaign is going around cities to give consumers opportunities to share their stories, by customising their cans and bottles on the spot at some select locations.

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About Coca-Cola Nigeria Limited

Coca-Cola Nigeria Limited, an active citizen of the community and one of the most respected companies in Nigeria, is a subsidiary of The Coca-Cola Company, the world's largest beverage company, refreshing consumers with more than 500 sparkling and still brands.  Led by Coca-Cola, one of the world's most valuable and recognizable brands, our Company's portfolio includes 20 billion-dollar brands including Diet Coke, Coca-Cola Zero, Fanta, Sprite, Vitamin Water, Powerade, Minute Maid, Simply, Georgia and Del Valle. Globally, we are the No. 1 provider of sparkling beverages, ready-to-drink coffees, and juices and juice drinks.

Through the world's largest beverage distribution system, consumers in more than 200 countries enjoy our beverages at a rate of more than 1.9 billion servings a day.  With an enduring commitment to building sustainable communities, our Company is focused on initiatives that reduce our environmental footprint, support active, healthy living, create a safe, inclusive work environment for our associates, and enhance the economic development of the communities where we operate. Together with our bottling partners, we rank among the world's top 10 private employers with more than 700,000 System associates.  
 

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