- Coca-Cola Grassroots Tournament Brings Together Young Footballers to Celebrate Football Passion On and Off the Pitch
- More than 2000 schools confirmed so far.
Uganda, Kampala, March 22nd 2017 – Coca-Cola Uganda has, once again, ignited hope among young footballers across the nation with the launch of the 2017 edition of the world’s largest brand-supported grassroots football tournament, Copa Coca-Cola.
This year, as it has been for the last 23 years, this football tournament will continue to encourage teens to demonstrate that fact that sport goes beyond games and means team spirit, comradeship and respect.
In partnership with the Ministry of Education and Sports through the National Council of Sports (NCS), this year’s tournament will see football teams play against each other in the regional tournament, from which the winners will participate in the national championships.
Rodney Nzioka, the Coca-Cola Uganda Brand Manager thanked the NCS as well as the Ministry of Education and Sports for their continued support over the years.
“Thanks to these partnerships, the Copa Coca-Cola tournament can reach thousands of young football players through their schools and academies,” he commented, adding that over the years, Copa has instilled values such as team spirit, friendship, constructive competition and mutual respect in notable players such as Farouk Miya, Godfrey Walusimbi, Shaban Muhamad, Khalid Aucho and many others.
“At Coca-Cola Uganda, we pledge to continue nurturing young talent through this tournament,” Nzioka concluded.
The regional tournaments will be held in regions across the country and regional winners will converge in Masaka for the national championship finals.
Last year, the 2016 edition of COPA Coca-Cola Uganda came to an end with a spectacular final game that saw Kibuli S.S beat former champions Kitende S.S 4 -3 in penalty shootouts.
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ABOUT COPA COCA-COLA
Copa Coca-Cola is held in more than 60 countries with over one million participants annually. Coca-Cola has been a proud sponsor of grassroots football for 25 years. What started in Zimbabwe in 1988 was formalized under Copa Coca-Cola in 1998, when it was first launched in Mexico. The aim of Copa Coca-Cola is to create the world’s largest and most inclusive football grassroots program.
The Copa Coca-Cola national tournaments and international training Camps have provided an opportunity for many exceptionally talented players to be scouted and recruited to join the national under 20 teams in their respective countries with a number joining premier league clubs both in their countries and internationally.
ABOUT THE COCA-COLA COMPANY
The Coca-Cola Company (NYSE: KO) is the world's largest beverage company, refreshing consumers with more than 500 sparkling and still brands and nearly 3,900 beverage choices. Led by Coca-Cola, one of the world's most valuable and recognizable brands, our company's portfolio features 21 billion-dollar brands, 19 of which are available in reduced-, low- or no-calorie options. These brands include Diet Coke, Coca-Cola Zero, Fanta, Sprite, Dasani, vitaminwater, Powerade, Minute Maid, Simply, Del Valle, Georgia and Gold Peak. Through the world's
largest beverage distribution system, we are the No. 1 provider of both sparkling and still beverages. More than 1.9 billion servings of our beverages are enjoyed by consumers in more than 200 countries each day. With an enduring commitment to building sustainable communities, our company is focused on initiatives that reduce our environmental footprint, create a safe, inclusive work environment for our associates, and enhance the economic development of the communities where we operate. Together with our bottling partners, we rank among the world's top 10 private employers with more than 700,000 system associates.
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