... as Patoranking, Tekno, Selebobo and Jumabee deliver thrilling performances

Lagos, Nigeria; 26 October 2014: Excitement reached a crescendo at UNIPORT on Friday, October 24, 2014 as the long awaited Coke Studio season two campus concerts swept into the campus with  A-list Nigerian artistes.

Thousands of students thronged the  Abuja car park at UNIPORT despite the scorching sun, to witness thrilling live performances by dancehall virtuoso Patoranking; MMMG crew members Tekno and Selebobo and local favorite Jumabee.

Brand Manager, Colas, Coca-Cola Nigeria Limited, Olufemi Ashipa, who also doubles as the Project Manager, Coke Studio Concerts shared the excitement and passion of the campus community,  noting  that the Coke Studio concert was created  to bring about a fusion of different music genres and styles,  while giving aspiring musicians the chance of a lifetime to perform alongside established stars.

"We are aware that Port Harcourt has a lot of amazing musical talents, so we decided to route our musical concert platform here to bring established and upcoming artistes together on stage to create amazing music." Ashipa commented.

 "The Coke Studio bus, which is fitted with top-notch  recording equipment will also prepare the aspiring artistes for the demands of the continually evolving music industry " he added.

In the spirit of the Coke Studio Concerts, the show at UNIPORT commenced with a competition to select two upcoming artistes from the institution to perform on stage  with the stars.

Twenty-six year old 200 level student of Theatre Arts, Israel Ighofose, got the opportunity of a lifetime to perform with Tekno; while Suni Eke, a   twenty-four year old , 200 level student of Religious and Cultural Studies, got a chance to wow the crowd with A-list artiste, Patoranking.

Selebobo kicked things up a notch as the concert got into full swing, with  his popular tracks including “Selfie” and “Oroma Baby”. Tekno kept up the pace  with his charm and his line-up of songs such as “Dance” and “Holiday”, while  Patoranking brought the concert to a hip- twirling  climax with “Murda”, “Emergency”, and of course, his hit  “Girlie O”.

A platform showcasing entertaining duets from established and upcoming musical talents, the Coke Studio Concerts, an innovative addition to the Coke Studio music show, kicked off in September and has toured major campuses in Nigeria including Lagos State Polytechnic, University of Benin, Abia State University, University of Lagos, Obafemi Awolowo University before the outing at the University of Port Harcourt. 

The Coke Studio Concert is scheduled to tour seven more tertiary institutions in 2014. Next in line is the Cross River University of Technology (CRUTECH) on October 31. 

 

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About Coca Cola Nigeria Limited

Coca-Cola Nigeria Limited (CCNL), a subsidiary of The Coca-Cola Company, was established in 1990 to provide technical and market development support to Nigerian Bottling Company Limited (NBC) which has operated as Coca-Cola’s franchise bottler in Nigeria since 1951 and is responsible for the manufacture, sales and distribution of Coca-Cola products in Nigeria. 

Although separate entities with separate structures, boards and management teams, both organizations work collaboratively to deliver common business goals, with CCNL focusing on technical stewardship, product innovation, market development and brand and reputation building. Globally, we refer to this framework of shared goals, mutual interdependence and seamless collaboration between TCCC and its bottling partners as “the Coca-Cola System”.

 

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Kenneth Eze

Kenneth.eze@quadrantcompany.com 

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Tosin Akin-Ogundeji

tosinjidolani.akin-ogundeji@quadrantcompany.com 

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