16 Coca-Cola Innovations From 2016 That Blew Our Minds
Innovation at Coca-Cola includes far more than new beverages. Each year, the company develops, tests and launches breakthrough packaging, equipment, merchandising, distribution models, and programs that enhance and refresh both its business and the local communities it serves around the world. In 2016 Coca-Cola, of course, once again delivered its share of engaging content, brand storytelling and experiential marketing.
Here are 16 Coca-Cola innovation stories from 2016 that are sure to surprise, delight and inspire. Like you, we can’t wait to see what’s next in 2017.