Coca-Cola Africa’s commitment to promoting a healthy environment acknowledges the threat of plastic on environmental health, both under water and on land. The company is actively playing a meaningful role in promoting the Global Goals for Sustainable Development.

Coca-Cola is innovating how packaging is designed, collected and used, as well as partnering with communities to collect and recycle waste.

World Without Waste

James Quincey, CEO of the Coca-Cola Company, announced in 2018 that the company will collect and recycle the equivalent of 100% of the primary packaging the company sells by 2030. In addition, the company’s World Without Waste campaign will make all consumer packaging 100% recyclable globally.


Coca-Cola partners with other organisations, communities, and governments to ensure infrastructure is established, appropriate policies developed, and attitudes towards littering and recycling changed.

The company financially supports organisations like PET Recycling Company (PETCO) — to educate consumers, encourage visible recycling, and maintain the financial health of contracted recyclers.

As a result of collective efforts, South Africa has seen an increase in recycling PET, with collection rates going from 14% in 2005 to 65% in 2017. This equates to 5,9 million bottles recycled daily.

Community effort

The greatest impact comes from collective action, especially communities and consumers. This is done through ongoing clean up campaigns in which community members are encouraged to collect litter in their neighbourhoods.

There’s also the Coca-Cola Beverages South Africa Schools Recycling Programme, which raises awareness about the importance of waste management and recycling amongst learners and communities in regions where it has a presence.

Coca-Cola Africa’s partnership with Global Citizen supports the targets set by the Global Goals that promote protecting the environment.

Find out more about Coca-Cola’s partnership with Global Citizen here.

To take action as a global citizen, sign up here.